Welcoming investors to showcase the “Music for Well-being” innovation (MCGP Music Camp 2026)
The College of Music, Mahidol University, in collaboration with the Institute for Technology and Innovation Management (iNT), hosted an event to present the empirical outcomes of the innovative MCGP Music Camp 2026. The initiative aims to connect educational knowledge with the creative industry while continuously expanding partnerships with business organizations and investors.
The event was led by Dr. Phuttaraksa Kumnirdratana, Associate Dean for Educational Network and Social Engagement, together with Mr. Nattawut Suksaengchan, MCGP Music Camp Manager, who warmly welcomed Ms. Priyane Noothipat, Founder of My Wellbeing Thailand, to visit and explore potential business collaborations.
A key highlight of the event was the presentation of research findings from the “Music for Well-being Curriculum Prototype,” demonstrating strong potential for practical business expansion in two main areas:
Corporate Sponsorship & ESG
An opportunity for organizations to enhance their corporate image through CSR or ESG initiatives by supporting scholarships that create safe spaces and foster the development of Thai youth.
Curriculum Licensing
A model designed for international schools and private educational institutions seeking to enhance their academic offerings by adopting the “Music for Well-being” curriculum as a distinctive strength, promoting both Emotional Intelligence (EQ) and Intelligence Quotient (IQ).
The event atmosphere was vibrant and well-received by business networks, investors, and participants. Attendees explored statistical research exhibitions alongside a full-scale outcome performance by participating youth, reflecting the effective integration of music and psychology in a tangible way.
The College of Music, Mahidol University remains committed to developing a sustainable music ecosystem and welcomes partnerships from all sectors to further drive innovation and well-being for Thai society.
